H<sub>2</sub>O now online

HANSA launches customer magazine

H2O now online

Stuttgart – Fresh look, strong topics: With H2O, the new online magazine for end users, HANSA focuses on up-to-the-minute content that reflects the real lives and needs of its customers.

Fresh look, strong content: HANSA's new online magazine targets end customers in their lifestyle and offers added value that goes beyond mere product information.

Photo: Hansa Armaturen GmbH

HANSA's H2O does more than just join end consumers on their customer journey through the digital world. With strong content on lifestyle and everyday topics, the sanitary fittings manufacturer also offers added value for specific target groups. The focus is always on the user and his needs – addressed with true-to-life topics and information on HANSA's broad product portfolio. “In H2O, we want to dive into the HANSA world together and literally ‘experience water’. On the one hand, it enables end users to think about our products in a targeted way. On the other, we make our brand tangible, demonstrate authentic character and anchor HANSA in the users' lives,” explains Sonja Besler, Manager Marketing & Communication HANSA Brand. By getting users excited about the sanitary fittings brand, the company also automatically supports sanitation tradespeople and specialist retailers. Brand loyalty is boosted, demand increases and sales potential is enhanced.

More information: www.hansa.com, http://www.hansa.de/service/h2o-kundenmagazin.html